From the Site
The Polar Boys are Top Tier Genre Benders
March 26, 2021
The dynamic Miami trio Polar Boys is hitting the ground running in 2021.
Meet Fousheé, the Voice Behind "Deep End" Coming For Her Flowers
November 19, 2020
Many dream of stardom. But for Fousheé, her voice reached fame without her even knowing.
glaive Cements Himself as Hyperpop's Next Star With "eyesore"
November 15, 2020
The 15-year-old artist is already carving out an impressive discography, having released eight songs in 2020 alone.
Clairo and Her Best Friends Have Formed Your New Favorite Band, Shelly
October 30, 2020
It looks like 2020 isn't a complete wash.
Patricia Lalor Is the Perfect Addition to Your Quarantine Soundtrack
October 21, 2020
In covering everyone from The Maràas to Radiohead, the 15-year-old Irish artist perfectly captures the powerful feeling of self-discovery.
How Brye Made a Sour Situation Extra Sweet
October 14, 2020
Brye is the latest artist whose homemade musings are blowing up thanks to Tik Tok.
Meet Matt Watson, the YouTube Personality Who's Pretty Damn Good at Pikmin and Music
September 8, 2020
With <i>OUCH!</i>, Watson does more than deliver a promising debut EP; He delivers an emotional push-and-pull that extends far beyond the seemingly endless days of quarantine.
Tai Verdes Is No Longer "Stuck in the Middle"
August 4, 2020
Verdes is the latest artist to turn a chance moment on TikTok into a catalyst for viral success.
spill tab Is the Gen Z Duo Looking to Leave a Dreamy Mark on Pop
July 22, 2020
spill tab is leading the march towards a new form of pop where quality precedes classification.
Simpson Is Ready to Make Her Mark
July 15, 2020
After laying low for a few years, Simpson is claiming her place as a rising star.
Red Leather Paints a Haunting Picture of LA in "The Only Time It Rains In Hollywood"
June 1, 2022
Meet Red Leather, the artist bridging the pain of Americana with the decaying glamor of Hollywood.
Clairo and Her Best Friends Have Formed Your New Favorite Band, Shelly
October 30, 2020
It looks like 2020 isn't a complete wash.
![Meet Ethan Bortnick, the Artist TikTok Is Calling "Beethoven Meets Billie Eilish" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ethan-bortnick-interview-prom_1651252899.JPG)
Meet Ethan Bortnick, the Artist TikTok Is Calling "Beethoven Meets Billie Eilish" [Q&A]
April 29, 2022
Following a breakout single, Bortnick muses on growing up while the world stands still.
Hip-Hop Is Under Construction, and Freddie Dredd Is Rebuilding It
April 15, 2020
Dredd has Gen Z under his spell.
Joey Valence & Brae Are Breathing New Life Into a Classic Sound
July 13, 2022
If you've ever once considered yourself a fan of the Beastie Boys, you need to listen to Joey Valence & Brae.
hemlocke springs' "girlfriend" Introduces Us to a Musical Fantasy in Full Bloom
November 2, 2022
With fans ranging from Bella Hadid to Grimes, it would be an understatement to say hemlocke springs is up next.
Meet Anson Seabra, the Artist Turning TikTok and Fairy Tales Into a Breakout Moment
April 21, 2020
Seabra is the latest pop prince to garner a significant following thanks to Gen-Z juggernaut TikTok.
Meet Brenn!, the King of the South Bringing an Infectious Innocence to Folk Pop
May 2, 2023
With each new single, Brenn! is demanding his dreams into reality.
Meet ALEXSUCKS, the Delinquents Betting on a Hollywood Rock Revival
June 15, 2023
ALEXSUCKS feels like LA's answer to the indie bands birthed in underground NY clubs.
heylog Is Quietly Creating Emotive Hyperpop in His Own Corner of the Internet
July 20, 2021
While little is known about the anonymous artist and producer, it's likely that this is only the beginning.