From the Site

King Princess Joins the Legendary Fiona Apple to Reimagine "I Know"
January 25, 2019
The Brooklyn-bred songstress satisfies our hunger for new music with "I Know," a modernized cover and collaboration with pop icon, Fiona Apple.
Author:
Andra Nechita

Gus Dapperton Sways Through a Slow-Burning Love Note in "My Favorite Fish"
January 24, 2019
"My Favorite Fish" follows "World Class Cinema" from the New York artist's just announced and highly-anticipated debut album, 'Where Polly People Go To Read.'
Author:
Maxamillion Polo
![Charlie Burg Is Transforming Literary Inspiration Into Stunning Music [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/charlie-burg-ones-to-watch-2_1560970485.jpeg)
Charlie Burg Is Transforming Literary Inspiration Into Stunning Music [NEW ARTIST DISCOVERY]
January 24, 2019
From the warmth of soul, the intricacies of funk, the bent of left-of-center pop, to the art of jazz-inspired spoken word, Burg's vision is one worth getting lost in.
Author:
Maxamillion Polo
![NONA Channels His Romantic Side with "I'm Not Trying" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/nona-ones-to-watch-2.png)
NONA Channels His Romantic Side with "I'm Not Trying" [PREMIERE]
January 24, 2019
"Lyrically, the song is inspired by a Winston Churchill quote and my desire to woo my current girlfriend."
Author:
Alissa Arunarsirakul
![Golden Daze Praises Brotherhood with "Took A Fall" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/golden-daze-ones-to-watch-2.png)
Golden Daze Praises Brotherhood with "Took A Fall" [PREMIERE]
January 24, 2019
"Like when the party is over and shit gets kind of real in life, how do you reconcile that..."
Author:
Alissa Arunarsirakul

Lauren Ruth Ward Channels Mythology To Portray An InnerBattle in "Valhalla" Video
January 23, 2019
Los Angeles' powerhouse darling takes pages from her own book of strength, and Norse mythology, in her stunning visual for "Valhalla."
Author:
Janette Ayub
![Noé Embraces Self-Deprecating Humor in Playful "Pity Party" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/noe-ones-to-watch.jpg)
Noé Embraces Self-Deprecating Humor in Playful "Pity Party" Video [PREMIERE]
January 22, 2019
, "Pity Party" is an indie pop anthem for every emotional soul.
Author:
Alyssa Yung
![Old Fashioned Lover Boy Lets His Soul Loose with "I Pray" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Old Fashioned Lover Boy.png)
Old Fashioned Lover Boy Lets His Soul Loose with "I Pray" [PREMIERE]
January 18, 2019
"'I Pray' is about the feeling of solitude and misunderstanding that each of us has had at least once in our life, when you feel you deserve more fulfillment from your life."
Author:
Alissa Arunarsirakul

half•alive Hits the Bullseye Once Again With "arrow" Video
January 18, 2019
More than just experts at putting together phenomenal music videos, half•alive's true talent lies in how they transform inner turmoil into purely infectious indie pop.
Author:
Maxamillion Polo
![Kid Bloom Doesn't "Sugarcoat" With Bittersweet New Single
[PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kid-bloom-sugarcoat_1586292946.jpeg)
Kid Bloom Doesn't "Sugarcoat" With Bittersweet New Single [PREMIERE]
January 17, 2019
"Its concept is melancholy, but you can't help but feel happy when you hear it; like being at a relative's wedding on acid."
Author:
Anna Scholfield
![REI AMI Is the Saddest, Baddest Bitch [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/rei-ami-ones-to-watch-7_1575487465.jpeg)
REI AMI Is the Saddest, Baddest Bitch [Q&A]
December 4, 2019
Co-signed by FINNEAS, REI AMI is an artist who revels in defying any and all expectations.
Author:
Maxamillion Polo

Men I Trust's "Hard to Let Go" Is a Sonic Ride Through Sweet Despair
July 1, 2022
It’s understood that if it’s Men I Trust, it’s painfully good.
Author:
Jazmin Kylene

Dominic Fike's 'Sunburn' Is a Sun-Soaked Self-Portrait of Nostalgia, Florida, and Lost Innocence
July 7, 2023
Fike's 'Sunburn' feels less like a contender for album of the summer and more like a self-portrait painted in golden hues.
Author:
Jazmin Kylene
![John-Robert Is the Small-Town Teen Poised to Become the Next Big Singer-Songwriter [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/john-robert-interview_1585768479.jpg)
John-Robert Is the Small-Town Teen Poised to Become the Next Big Singer-Songwriter [Q&A]
April 1, 2020
John-Robert on his obsession with Swedish Fish and what he has been doing to prepare for COVID-19.
Author:
Kristin Robinson

beabadoobee Embraces the Chaos in Her Head in "If You Want To" Video
April 12, 2019
"I feel like there's not a lot of music that explores subjects which are quite scary to talk about... but it's okay to have intimidating feelings."
Author:
Alyssa Yung

Meet ADOY, the K-Indie Band With a Dreamlike Sound
April 5, 2022
Listening to ADOY is akin to letting your mind wander from one trancelike state to the next.
Author:
Kelly Park

d4vd's Haunting "Romantic Homicide" Is the Birth of a New Timeless Artist
September 20, 2022
This is d4vd's moment; we're all just living in it.
Author:
Jazmin Kylene
![CHAMPS' "Katrina" Video Is Superbly Surreal [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/champs-katrina-video_1580411865.jpg)
CHAMPS' "Katrina" Video Is Superbly Surreal [Premiere]
January 30, 2020
CHAMPS delivers an A24 Films - worthy music video.
Author:
Mike Olinger

LAUNDRY DAY Is a Gen Z Force to Be Reckoned With
July 18, 2019
Drawing inspiration from Tyler, the Creator and BROCKHAMPTON, Laundry Day wants to be the next best boy band in the world.
Author:
Jess Myers
![BENEE's Groovy Tune Is "Soaked" with Indie-Pop Righteousness [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/benee-ones-to-watch_1561750174.jpg)
BENEE's Groovy Tune Is "Soaked" with Indie-Pop Righteousness [NEW ARTIST DISCOVERY]
April 5, 2019
We're so pleased to be introducing you to your newest indie-pop obsession.
Author:
Alissa Arunarsirakul