From the Site

daydream Masi's Music Will Illuminate Your Sleepless Mind
December 23, 2019
The youthful artist is creating music that exists in a realistic, dreamlike state.
Author:
Precious Kato
![ZOLA Does Not Want to Be Put In a Box [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/zola-ones-to-watch_1576864228.jpeg)
ZOLA Does Not Want to Be Put In a Box [Q&A]
December 20, 2019
We sit down with the rising bilingual indie artist ahead of her upcoming debut album.
Author:
Kristin Robinson

Aaron Taos Warns of the Danger of Social Media Envy in "Saboteur"
December 20, 2019
As Theodore Roosevelt once said, "Comparison is the thief of joy."
Author:
Alissa Arunarsirakul

BENEE's "Blu" Video Is Unsettling, Surreal, and Beautiful
December 18, 2019
Fantastical and transfixing.
Author:
Maxamillion Polo

LoveLeo's Viral Hit "BOYFREN" Is Setting the Stage for a 2020 Breakout Act
December 18, 2019
LoveLeo deservedly has the most viral song on the planet.
Author:
Maxamillion Polo

keshi's "blue" Is a Heartbreaking Ode to Falling Out of Touch
December 17, 2019
Seemingly out of nowhere, keshi emerged as one of 2019's most promising artists.
Author:
Maxamillion Polo

Klangstof Hits the Reset Button in "New Congress, New Father"
December 13, 2019
Beautifully fusing electronic and indie soundscapes, "New Congress, New Father" is a mere sample of what we can expect from Klangstof.
Author:
Alissa Arunarsirakul

cehryl's "Hide n Seek" Is a Portrait of Indie Pop Perfection
December 13, 2019
cehryl's latest single sounds like it could easily score any coming-of-age film.
Author:
Maxamillion Polo
![WESLEE's Latest Single Is as Sweet as "Peaches" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/weslee-ones-to-watch_1576206029.jpg)
WESLEE's Latest Single Is as Sweet as "Peaches" [Premiere]
December 13, 2019
"'Peaches' is about reminiscing on better times, when things were sweeter."
Author:
Alissa Arunarsirakul

Phoebe Bridgers' Annual Holiday Single Comes With a Cause
December 12, 2019
"Happy Holidays to everyone whose family has been literally or figuratively torn apart by Donald Trump."
Author:
Precious Kato
![NONA Channels His Romantic Side with "I'm Not Trying" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/nona-ones-to-watch-2.png)
NONA Channels His Romantic Side with "I'm Not Trying" [PREMIERE]
January 24, 2019
"Lyrically, the song is inspired by a Winston Churchill quote and my desire to woo my current girlfriend."
Author:
Alissa Arunarsirakul
![Norwegian Producer Marius Unveils Hypnotic Single & Trippy Visualizer, "Breeze" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/marius-ones-to-watch-2.jpg)
Norwegian Producer Marius Unveils Hypnotic Single & Trippy Visualizer, "Breeze" [PREMIERE]
March 21, 2019
Rising producer and multi-instrumentalist Marius is equal parts offbeat, outlandish and mesmerizing.
Author:
Anna Scholfield
![Iris Lune Explores Animalism in the Dynamic "Chirp Chirp" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Iris-Lune-ones-to-watch-3.jpeg)
Iris Lune Explores Animalism in the Dynamic "Chirp Chirp" [PREMIERE]
March 22, 2019
iris Lune's avant-garde meditations are captivating.
Author:
Maxamillion Polo

merci, mercy's "Fall Apart" is an Anthem for Overthinkers
July 23, 2020
There's a saying that goes "you're your own worst critic." merci, mercy channels that sentiment for her new single "Fall Apart."
Author:
Joey Legittino

Max Leone Chases the Ultimate High in "the craziest thing i've ever done"
April 5, 2021
"the craziest thing i've ever done" arrives as Leone's most romantic and enthralling track to date.
Author:
Lexi Vaganos

Holly Humberstone Releases "Please Don't Leave Just Yet," Announces 'The Walls Are Way Too Thin' EP
August 4, 2021
The new single is co-written and co-produced by The 1975's Matty Healy.
Author:
Maxamillion Polo

Kacy Hill Blossoms With Experimental Poise on "Seasons Bloom"
August 30, 2021
Equally invested in the past, present, and future, Hill's songwriting is a testament to the power of endurance.
Author:
Carter Fife

St.Arnaud's 'Love and The Front Lawn' Is a Raw and Vulnerable Sophomore Effort
May 2, 2022
"It was important to honor the dream and the partnership of our late friend and bandmate."
Author:
Nathan Ahamed

BEL's "Cold Brew" Is For Anyone Who Has Ever Felt the Pain of Being Ghosted
June 9, 2023
"It’s a song about trying to be the ‘chill girl’ and trying to act totally unfazed even though I was actually really hurt.”
Author:
Ali Wu

conner Embraces a Punk Rock Attitude on "bite the bullet"
January 29, 2021
conner's recent single "bite the bullet" is a hard-hitting punk rock anthem.
Author:
Tyler Borland