From the Site

Meet gigi, the Transfixing Singer-Songwriter Penning Shared Memories
March 10, 2023
“'Sally' is the name you can’t say to anyone but yourself because it's been so long."
Author:
DJ Connor

Cuco and The Marías Join Forces For the Unsurprisingly Dreamy "Si Me Voy"
March 10, 2023
This is the crossover we’ve always wanted but didn’t know we’d ever actually get.
Author:
Jazmin Kylene

JAWNY Proves He's in a Constant State of Evolution With Debut Album 'It's Never Fair, Always True'
March 8, 2023
'It's Never Fair, Always True' explores the ups and downs of life and love in its purest moments.
Author:
Alessandra Rincon

Sir Chloe Teases Her Haunting Debut Album 'I Am The Dog' With the Addictive "Hooves"
March 7, 2023
"Hooves" sees Sir Chloe manifesting a new-found narcotic bite, creating a paradoxical romp that is all too addictive.
Author:
Alessandra Rincon
-1678225495.png)
Worry Club Are Afraid You'll Get "Bored" in Latest Single
March 7, 2023
Indie alt-rock band Worry Club explore the anxiety of monotony in their latest single, "Bored."
Author:
Alessandra Rincon

Slush Puppy Makes an Existential, Transfixing Return With "Billboard"
March 7, 2023
"Billboard" is a noted maturation for the young, rising star.
Author:
Abby Kenna

Meltt Turns Gives Dreams a Sonic Shape With "Another Quiet Sunday"
March 7, 2023
The ethereal nature of their sound feels like it's scrapped from the fibers that connect dreams to reality.
Author:
Nathan Ahamed

binki Returns to Defy and Exceed Expectations in "Hotel Window"
March 7, 2023
“Hotel Window” is the first we've heard from the genre-bending artist since his 2021 debut EP 'Motor Function.'
Author:
Jazmin Kylene

ARIS Lands the Perfect Sucker Punch With Debut Single “Lucky Strike”
March 3, 2023
"Lucky Strike" is a debut single that is equal parts cutthroat and infectious.
Author:
Ruby Scott

Jimi Somewhere Welcomes the Next Chapter of His Life in the Ethereal "Baby from Atlanta"
March 2, 2023
"Baby from Atlanta" arrives as the first single from the artist's forthcoming EP, 'The Sailor.'
Author:
Alessandra Rincon
![For Curtis Waters, Music Is the One Thing That Makes Him Feel Alive [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/curtis-water-bad-son-interview-1687497729.jpg)
For Curtis Waters, Music Is the One Thing That Makes Him Feel Alive [Q&A]
June 23, 2023
"I make music, I’m honest, and I can be whoever I want."
Author:
Jazmin Kylene

Meltt Turns Gives Dreams a Sonic Shape With "Another Quiet Sunday"
March 7, 2023
The ethereal nature of their sound feels like it's scrapped from the fibers that connect dreams to reality.
Author:
Nathan Ahamed

Fake a Smile Take Us Track By Track Through Their Debut EP ‘Shoot Me to the Moon’
June 21, 2023
Join us in getting to know this up-and-coming British trio.
Author:
DJ Connor
![Old Fashioned Lover Boy Lets His Soul Loose with "I Pray" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Old Fashioned Lover Boy.png)
Old Fashioned Lover Boy Lets His Soul Loose with "I Pray" [PREMIERE]
January 18, 2019
"'I Pray' is about the feeling of solitude and misunderstanding that each of us has had at least once in our life, when you feel you deserve more fulfillment from your life."
Author:
Alissa Arunarsirakul

FRENSHIP Previews Their Debut Album With the Captivating "Keep You Close"
April 24, 2019
FRENSHIP returns with yet another breathtaking number.
Author:
Alissa Arunarsirakul

Yoshi Flower Yearns for Only One Thing in "7 Days" Video
February 13, 2020
The all-consuming nature of love clearly its hold over Yoshi Flower.
Author:
Alissa Arunarsirakul

Japanese Breakfast's Long-Awaited 'Jubilee' Is Nothing Short of Outright Joy
June 10, 2021
Zauner's self-exploration and experimentation are often met hand in hand with intense bouts of celebration.
Author:
Carter Fife

LAUNDRY DAY Tease Major Label Debut With the Trippy "Did You Sleep Last Night?"
January 14, 2022
LAUNDRY DAY is setting themselves up for a 2022 breakthrough.
Author:
Kelly Park
![cehryl on Finding Herself Again in Hong Kong [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cehryl-interview_1642561572.png)
cehryl on Finding Herself Again in Hong Kong [Q&A]
January 19, 2022
"It reminded me of who I am and what raised me."
Author:
Natalie Lei
![Baird Reminds us of the Magic of A/B Singles In "In Dreams/Anais" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/baird-ones-to-watch.png)
Baird Reminds us of the Magic of A/B Singles In "In Dreams/Anais" [PREMIERE]
May 7, 2019
The full magnitude is felt when they're listened in succession, beginning with the swooning of "In Dreams..." but ending with the more somber message of "Anais."
Author:
Greg Gaffney