From the Site
Lous and The Yakuza Is Back and Better Than Ever With "Kisé"
March 29, 2022
"Kisé" explores the folly and passion of love and reestablishes Yakuza as an artistic force to be reckoned with.
![Wakai Sheds Light on Frequencies, Features, and Fresh New Album [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/wakai-interview-ones-to-watch_1648235874.jpg)
Wakai Sheds Light on Frequencies, Features, and Fresh New Album [Q&A]
March 25, 2022
"I feel like a jazz musician stuck in a rapper's body."
tobi lou Proves His Career Is 'Non-Perishable'
March 14, 2022
tobi lou thrives in a state of comfortable unpredictability.
Oxymorrons Bring a Rollercoaster of Energy to Adrenaline-Pumping "Think Big"
March 9, 2022
"If you're not headbanging or screaming like you're about to transform into a Super Saiyan, I don't know what will."
redveil Takes the Plunge on "diving board"
March 9, 2022
On his latest single, the 17-year-old rapper jumps headfirst into new sonic territory.
It's Camp. It's Drill. It's Millie Go Lightly's "Drillie Go Lightly"
March 2, 2022
"I knew he was posh when he hit and said 'Golly!'"
Yeat Cements Himself as Rap's Next Wave With '2 Alivë'
February 18, 2022
Yëat is thë rësult of contëmporary hip-hop's synthësis and subsëquënt mutation.
KayCyy and Gesaffelstein Collide on Cinematic Visual For "OKAY!"
February 15, 2022
The latest from the Kanye West protégée has all the makings of an avant-garde hit.
$NOT and A$AP Rocky Collide on "Doja" Cat-Inspired Visual
February 7, 2022
"Doja" is a hard-hitting hit written in praise of one of hip-hop's most celebrated icons.
Elevating Hip-Hop Standards: "Arya" Sees Nigo and A$AP Rocky Return in Full-Force
January 31, 2022
"Arya" is a full dose of modern culture, where fashion, music, and film collide into one harmonious fusion.
![Norwegian Producer Marius Unveils Hypnotic Single & Trippy Visualizer, "Breeze" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/marius-ones-to-watch-2.jpg)
Norwegian Producer Marius Unveils Hypnotic Single & Trippy Visualizer, "Breeze" [PREMIERE]
March 21, 2019
Rising producer and multi-instrumentalist Marius is equal parts offbeat, outlandish and mesmerizing.
JELEEL! Gets 'REAL RAW!' in Explosive Debut Album
May 9, 2023
The larger-than-life rapper delivers exponentially in his long-awaited debut album.
Kenny Mason's "Play Ball" Video Is a Punk-Rap Nostalgia Trip
June 16, 2021
Mason's music is a harmonious synthesis of punk, alternative rock, and Atlanta hip-hop affinities.
Sango and Waldo Establish Themselves as Grand Rapids' Finest on 'Lake Effect'
July 28, 2021
A creative love letter to Grand Rapids, Lake Effect is vying to push Michigan closer to the forefront of hip-hop culture.
KIANA Articulates Love's Darkest Qualities on "Playing with Fire"
August 6, 2019
With unrelenting transparency and powerfully haunting talent, KIANA manages to write some of the best sad songs you've ever heard.
![Yuki Dreams Again's "Pretty Face" Is a Mantra For Post-Pandemic Dating [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yuki-dreams-again-pretty-face_1618935415.jpg)
Yuki Dreams Again's "Pretty Face" Is a Mantra For Post-Pandemic Dating [Premiere]
April 20, 2021
In his latest single, Yuki Dreams Again proclaims there's more to life than a "Pretty Face."
Jon Waltz and Verzache Embrace Change on "Trainwreck"
January 28, 2022
Acknowledging the crumbling world around him, Waltz feels as if he's still in control.
Octavian Enlists SAINt JHN and Gunna For Intoxicating New Single "Famous"
September 1, 2020
"Famous" ruminates on the pitfalls of success through the lens of an infectious dancehall beat.
Brevin Kim Delivers a Raw Intensity to New Single "Naples"
May 7, 2021
"Naples" sees Brevin Kim synthesizing brooding pop music with hard-hitting hip-hop percussion.
"Heterochromia" Sees kxvg Experiencing Double Vision
April 19, 2021
"Heterochromia" is a fast-paced genre-bending cut synthesizing hip-hop, pop, and electronic music into one harmonious union.