From the Site
Ones To Watch & Zero Fatigue Presents: Smino - 'Hoopti' Tour [ANNOUNCEMENT]
January 14, 2019
Catch visionary hip-hop artist Smino in a city near you!
Author:
Maxamillion Polo

A Miniature Zak Abel Makes for a Great Lover in the Saweetie-Assisted "You Come First" Video
January 10, 2019
Abel returns with a music video that puts to bed any debate at what "You Come First" could have been possibly been alluding to.
Author:
Maxamillion Polo
![REASON Is Penning a Rich Lyrical Chapter in West Coast Rap [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/reason-ones-to-watch-3.jpeg)
REASON Is Penning a Rich Lyrical Chapter in West Coast Rap [NEW ARTIST DISCOVERY]
January 9, 2019
Continued proof as to why South Los Angeles has remained a breeding ground for some of the best names in the rap game.
Author:
Maxamillion Polo

Lizzo's "Juice" Is Officially Part of Your New Balanced Listening Routine
January 7, 2019
An anthem made for every woman who unapologetically knows and flaunts her worth.
Author:
Maxamillion Polo

Khamari's "The Heat" Is a Vibrant Display of Songwriting and Vocal Ability
August 5, 2020
Few artists have been able to strike such a strong balance between lyrical vulnerability and catchiness as newcomer Khamari.
Author:
Tyler Borland

Adam Pastel's Debut 'MISTAKEN MEMORIES' Demands Attention
November 25, 2020
Adam Pastel's music is just as bright and colorful as his name suggests.
Author:
Tyler Borland

Kenny Mason's "Play Ball" Video Is a Punk-Rap Nostalgia Trip
June 16, 2021
Mason's music is a harmonious synthesis of punk, alternative rock, and Atlanta hip-hop affinities.
Author:
Carter Fife

AUDREY NUNA Proves There's Only One AUDREY NUNA in "IdgaF"
July 7, 2023
The blistering new track sees NUNA's idiosyncratic flow taking center stage.
Author:
Alessandra Rincon

Terry Presume Showcases His Eccentric Style on "Don't Play Yourself"
August 27, 2020
Blending indie, alternative, hip hop, and rock, Terry Presume has been making music that is specific and unique to him.
Author:
Tyler Borland

SSGKobe's "Caddy" is 100 CC's of Aural Bliss
November 3, 2021
Goodbye Libra season, hello SSGKobe season.
Author:
Carter Fife

JELEEL! Gets 'REAL RAW!' in Explosive Debut Album
May 9, 2023
The larger-than-life rapper delivers exponentially in his long-awaited debut album.
Author:
Jake Selvey

Boslen's "TRIP" Is Hard-Hitting Psychedelic Hip-Hop At Its Finest
March 8, 2021
Last month, Vancouver rapper Boslen returned with "TRIP," his first single of 2021.
Author:
Carter Fife

Thutmose Dedicates "On the Run" to All the Women Fighting For Our Freedom
July 31, 2020
Thutmose paints a picture of 2020 through the eyes of the people facing danger fighting for a better tomorrow.
Author:
Malc.
Che Lingo Unveils his 'Sensitive' Side in Latest EP
January 18, 2019
Che Lingo has created a narrative for the reality of pursuing a relationship in an increasingly digital society.
Author:
Alyssa Yung