From the Site
![Alec King & Kiana Ledé Embrace the Awkward in "Larry David" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Alec-King-ones-to-watch_1567699400.jpg)
Alec King & Kiana Ledé Embrace the Awkward in "Larry David" Video [PREMIERE]
September 5, 2019
'Cause sometimes you just have to revel in those terribly awkward "Larry David" moments.
Discover Deb Never and the Infectious Melancholy of 'House on Wheels'
August 30, 2019
Rising artist Deb Never may have left the Pacific Northwest for sunnier Los Angeles skies, but she certainly did not abandon the region's noted penchant for grunge.
![Peach Tree Rascals' "Mariposa" Is as Colorful & Wholesome as the Band [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/peach-tree-rascals-ones-to-watch_1567123270.jpg)
Peach Tree Rascals' "Mariposa" Is as Colorful & Wholesome as the Band [Q&A]
August 29, 2019
With Mexican, Filipino, and Palestinian roots that run deep, Peach Tree Rascals is one of the most hardworking collectives we've had the honor of introducing.
Levi Watson Is a Real-Life Synth-Lord in 'Daydreaming as The World Ends'
August 28, 2019
'Daydreaming as The World End's is a testament to Watson's ability to create outside the boundaries of hip-hop.
![Ryan Caraveo Explores Mind Control with Hip Hop Melodies In 'Butterfly Boy' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ryan-caraveo-ones-to-watch_1566843297.JPG)
Ryan Caraveo Explores Mind Control with Hip Hop Melodies In 'Butterfly Boy' [Q&A]
August 26, 2019
'Butterfly Boy' very much shares the narrative of Caraveo's inner workings as his brain bounces from one mindset to another.
Jack Harlow Embodies Youthful Bliss In New Single & Video, "THRU THE NIGHT (feat. Bryson Tiller)"
August 22, 2019
+ Catch Jack Harlow on "THE MISSION TOUR" kicking off this October!
![Soaky Siren Shares A Forthright Account of Bahamian Drug Lords in "Dope Boys" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/SOAKY - PRESS SHOT 2 resize_1566502882-1_1567540470.jpg)
Soaky Siren Shares A Forthright Account of Bahamian Drug Lords in "Dope Boys" [PREMIERE]
August 22, 2019
"I leaned on melody and production to serve bright, pop-y energy but the lyrics are an account of a time when the drug trade was lit on my island."
![Kodie Shane - "End Like That" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/AEO_KodieShane01_1566409787.jpg)
Kodie Shane - "End Like That" [Live + Interview] | All Eyes On
August 21, 2019
Spitfire hip-hop musician, Kodie Shane, is dead set on taking the world by storm - and she is headed in the right direction.
Juice WRLD Delivers Heat on Lil Tecca's "Ransom" Remix
August 19, 2019
Listen to Juice WRLD add more fire emojis to Lil Tecca's viral hit "Ransom"
Do Not Sleep on Tkay Maidza and JPEGMAFIA's "Awake"
August 16, 2019
Punk in 2019 sounds a lot like Tkay Maidza and JPEGMAFIA on the same track.
Little Simz's "I Love You, I Hate You" Sees the UK Rapper at the Top of Her Game
July 14, 2021
"I Love You, I Hate You" synthesizes the best parts of both classic and contemporary hip-hop.
![Confidence Is Key and SwaVay Has Plenty in "Who We Be" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/swavay-ones-to-watch-2_1560364255.jpeg)
Confidence Is Key and SwaVay Has Plenty in "Who We Be" Video [PREMIERE]
June 12, 2019
"'Who We Be' is my most liberating song. It's me telling myself to embrace who I AM."
![Derek Luh's "Hoodie" Is Not Your Typical Break Up Song [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/derek-luh-ones-to-watch_1573750589.jpg)
Derek Luh's "Hoodie" Is Not Your Typical Break Up Song [Premiere + Q&A]
November 14, 2019
"It's a beautiful break up song. No animosity; just real feelings about not fully being over someone."
EKKSTACY's 'misery' Is the Soundtrack to Your Nihilist Fantasy
October 6, 2022
This is an album constructed for those who see and feel, at amplified levels.
Lo Village Share an Anthem for The Dream Chasers with New Single, "NERD"
September 17, 2019
Combining elements of neo-soul and hip hop, Lo Village has been able to flourish through its use of creative production and left-of-center delivery.
Oliver Tree Proves Himself a Peerless Entertainer With Debut Album 'Ugly is Beautiful'
July 17, 2020
Part-time living meme, part-time professional scooter enthusiast, part-time JNCO jean brand ambassador, and full-time alternative auteur.
Chase Atlantic Pens an Intergalactic Love Story in "LOVE IS (NOT) EASY" Video
June 13, 2019
The video arrives the day before the Australian trio's highly-anticipated Ones To Watch and The Noise - presented 'PHASES' tour.
THE Peach Tree Rascals Interview
April 9, 2020
We spent the day painting in the backyard with anti-pop's most promising new collective.
Dominic Fike and Kenny Beats Launch a Heist for Halsey's Grammy in "Phone Numbers" Video
October 15, 2019
Dominic Fike links up with Kenny Beats for a heist that falls somewhere between "Breaking Bad" and "Even Stevens."
Who Is bbno$?
May 25, 2022
Meet the viral hitmaker who is most definitely not a virgin.