From the Site

From SoundCloud to Rolling Loud, $NOT is Solidifying His Place in Hip-Hop's Next Wave
December 18, 2019
Hello, world. Meet $NOT, Gen Z's hip-hop star.
Author:
Emily Bird

Free Nationals Shine on Their Own in Long-Awaited Debut Album
December 16, 2019
The star-studded debut album sees the Free Nationals stepping into their own.
Author:
Precious Kato

070 Shake's "Under The Moon" Is a Beautiful Glimpse Into 'MODUS VIVENDI'
December 13, 2019
Set to appear on her debut album, "Under The Moon" sees 070 Shake taking her genreless inclinations to newfound heights.
Author:
Maxamillion Polo

KnowKnow Flexes His Universal Appeal in 'Mr. Enjoy Da Money'
December 13, 2019
Higher Brothers' DzKnow goes solo.
Author:
Maxamillion Polo

Blimes Gets Personal and Intimate in "Under My Skin"
December 12, 2019
Meet Blimes, the rapper, singer, and songwriter who can do it all.
Author:
Precious Kato

Leven Kali Enlists Smino and Topaz Jones to Clear Things Up in "Homegirl"
December 11, 2019
An ode to anyone who has ever been caught sending that "I miss you" text.
Author:
Maxamillion Polo

Rahli Pays Tribute to His Loved Ones in "Ooh Child"
December 11, 2019
Hip-hop newcomer Rahli is taking on a much smoother and raw persona.
Author:
Precious Kato

Dounia Delivers a "DELIGHTFUL" Scene in Candlelit Video
December 10, 2019
Although Dounia is only 22, she connects with her listeners in ways not many other musicians can.
Author:
Alissa Arunarsirakul

BROCKHAMPTON's "SUGAR" Video Is an Extraterrestrial Trip
December 10, 2019
Fair warning, BROCKHAMPTON's latest video is 100% NSFW.
Author:
Precious Kato

Destiny Rogers Takes Us to "Euphoria"
December 5, 2019
The perfect song and video to hold us over as we wait for season two of Euphoria.
Author:
Precious Kato

Juice Drops a Late Contender For Song of the Summer With "Superimposed"
August 6, 2021
"Superimposed" doesn't invite you to just dance along but urges you to lose yourself alongside Juice.
Author:
EJ Saftner

midwxst Is 'Back in Action'
September 22, 2021
<i>Back in Action</i> sees midwxst leveraging everything from digicore, hip-hop, and hyperpop to deliver a controlled bout of chaos.
Author:
Maxamillion Polo
![anders - "Bad Habits" [Live + Interview] | Northside Sessions](https://s3-us-west-2.amazonaws.com/onestowatch-v2/anders-live-ones-to-watch_1565900487.jpg)
anders - "Bad Habits" [Live + Interview] | Northside Sessions
August 15, 2019
Emerging from the lush and competitive soundscape that brought us Drake and The Weeknd, anders' own ominous blend of hip-hop and R&B is nothing short of intoxicating.
Author:
Maxamillion Polo
![CJ Flemings - "Acquainted" [Live + Interview] | Northside Sessions](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cj-flemings-live_1581626334.jpg)
CJ Flemings - "Acquainted" [Live + Interview] | Northside Sessions
February 13, 2020
CJ Flemings delivers a standout rendition of "Acquainted."
Author:
Maxamillion Polo

adobee. Enlists haroinfather for "sent you flowers."
January 6, 2020
"sent you flowers" is a succinct, captivating portrait of love dead on arrival.
Author:
Maxamillion Polo

AUDREY NUNA Proves There's Only One AUDREY NUNA in "IdgaF"
July 7, 2023
The blistering new track sees NUNA's idiosyncratic flow taking center stage.
Author:
Alessandra Rincon
JELEEL! Flexes His Effortless Flow Alongside Armani White in "GNARLY!"
March 10, 2023
“GNARLY!” arrives as a welcome venture for JELEEL!’s sound.
Author:
Abby Kenna
![Oranj Goodman's "Purple Glitter" Sparks Acceptance [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/oranj goodman ones to watch smaller_1597858756.jpg)
Oranj Goodman's "Purple Glitter" Sparks Acceptance [Premiere]
August 19, 2020
Pacific Northwest native Oranj Goodman has so much to say, and he's ready to say it.
Author:
Precious Kato

R&B Newcomer Zacari Strikes Gold with the "Midas Touch"
March 4, 2019
"This is only the beginning of my long catalogue I intend to put out into the world."
Author:
Alissa Arunarsirakul