From the Site

IDK Trades Agony For Affection on 'USEE4YOURSELF'
July 9, 2021
<i>USEE4YOURSELF</i> stands as an exercise of painstaking emotional catharsis from one of music's most promising artists.
Author:
Carter Fife

Vince Staples' Self-Titled Album Presents an Unflinching Look at the Artist
July 9, 2021
Vince Staples is a representation of who the artist was and who he has grown to be.
Author:
EJ Saftner

KDVSGOLIATH Proves Himself London's Best-Kept Secret on "Sad."
July 8, 2021
"Sad." sees the rising London artist make good on his alternative promise.
Author:
Alexis Vaganos

99 Neighbors Deliver a Frenetic Hip-Hop Anthem on "Live a Little"
July 6, 2021
Every moment of "Live a Little" pulses with a manic, infectious energy.
Author:
Maxamillion Polo

Shygirl and slowthai Deliver a Hyperpop-Fueled Sex-Positive Anthem on "BDE"
July 6, 2021
Both of them revel in the literal BDE of "BDE."
Author:
Carter Fife

Wale the Sage Lives Up to His Name on "Stoves"
July 1, 2021
"Stoves" resonates on a deeply personal and universal level.
Author:
Giselle Libby

Meet boyband, the Artist Fueled By Anime, the Internet, and Emo Rap
June 29, 2021
"The internet has low-key fucked us up."
Author:
DJ Connor

Kill Jasper Displays a Relentless Flow on "Muddy Flow"
June 28, 2021
The Compton-bred artist seems to move at a mile a minute on his latest showstopper.
Author:
Tyler Borland

Doja Cat Shoots For the Moon on "Planet Her"
June 25, 2021
Doja Cat proves that "the sky's the limit" doesn't apply to everybody.
Author:
Carter Fife
![Norwegian Producer Marius Unveils Hypnotic Single & Trippy Visualizer, "Breeze" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/marius-ones-to-watch-2.jpg)
Norwegian Producer Marius Unveils Hypnotic Single & Trippy Visualizer, "Breeze" [PREMIERE]
March 21, 2019
Rising producer and multi-instrumentalist Marius is equal parts offbeat, outlandish and mesmerizing.
Author:
Anna Scholfield

JELEEL! Gets 'REAL RAW!' in Explosive Debut Album
May 9, 2023
The larger-than-life rapper delivers exponentially in his long-awaited debut album.
Author:
Jake Selvey

Kenny Mason's "Play Ball" Video Is a Punk-Rap Nostalgia Trip
June 16, 2021
Mason's music is a harmonious synthesis of punk, alternative rock, and Atlanta hip-hop affinities.
Author:
Carter Fife

Sango and Waldo Establish Themselves as Grand Rapids' Finest on 'Lake Effect'
July 28, 2021
A creative love letter to Grand Rapids, Lake Effect is vying to push Michigan closer to the forefront of hip-hop culture.
Author:
Carter Fife

KIANA Articulates Love's Darkest Qualities on "Playing with Fire"
August 6, 2019
With unrelenting transparency and powerfully haunting talent, KIANA manages to write some of the best sad songs you've ever heard.
Author:
Chuck Ramos
![Yuki Dreams Again's "Pretty Face" Is a Mantra For Post-Pandemic Dating [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yuki-dreams-again-pretty-face_1618935415.jpg)
Yuki Dreams Again's "Pretty Face" Is a Mantra For Post-Pandemic Dating [Premiere]
April 20, 2021
In his latest single, Yuki Dreams Again proclaims there's more to life than a "Pretty Face."
Author:
DJ Connor

Jon Waltz and Verzache Embrace Change on "Trainwreck"
January 28, 2022
Acknowledging the crumbling world around him, Waltz feels as if he's still in control.
Author:
Arielle Lana LeJarde

Octavian Enlists SAINt JHN and Gunna For Intoxicating New Single "Famous"
September 1, 2020
"Famous" ruminates on the pitfalls of success through the lens of an infectious dancehall beat.
Author:
Maddy Quach

Brevin Kim Delivers a Raw Intensity to New Single "Naples"
May 7, 2021
"Naples" sees Brevin Kim synthesizing brooding pop music with hard-hitting hip-hop percussion.
Author:
Carter Fife

"Heterochromia" Sees kxvg Experiencing Double Vision
April 19, 2021
"Heterochromia" is a fast-paced genre-bending cut synthesizing hip-hop, pop, and electronic music into one harmonious union.
Author:
Carter Fife