From the Site

Yumi Nu Kicks Off a New Beginning With the Irresistible 'Hajime'
May 20, 2022
<i>Hajime</i> feels like a creative rebirth for the model and artist.
Author:
DJ Connor

Rachel Chinouriri's 'Better Off Without' Is Healing Given Sonic Form
May 20, 2022
It's giving hot, heartbroken, healed girl summer.
Author:
Jazmin Kylene
Anna Sofia Cannot Be Contained in 'LET ME OUT I'M FREE!'
May 19, 2022
"I felt trapped, controlled, manipulated, and this was exactly how I wanted to execute those feelings."
Author:
DJ Connor

Faouzia Cements Her Place in the World of Pop With Debut Album 'CITIZENS'
May 19, 2022
The Moroccan-Canadian artist's vision for pop knows no limits, geographically or otherwise.
Author:
Maxamillion Polo

Sofàa Valdés Signals a Season of Change in New EP 'In Bloom'
May 16, 2022
<i>In Bloom</i> means standing your ground and not letting anyone take you away from that moment.
Author:
Alessandra Rincon
Ethel Cain Reckons With Love, Violence, and Religion in Debut Album 'Preacher's Daughter'
May 13, 2022
Cain's debut is emotionally shuddering, producing a crater-deep impact that commands your attention.
Author:
Alessandra Rincon
![Mallrat Emerges From Her Chrysalis in 'Butterfly Blue' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mallrat-butterfly-blue-interview_1652454828.jpg)
Mallrat Emerges From Her Chrysalis in 'Butterfly Blue' [Q&A]
May 13, 2022
"I'm trying to paint a picture and bottle up a feeling."
Author:
Jazmin Kylene

aldn Takes a Step Toward Accepting His Grief in 'good grief'
May 12, 2022
<i>good grief</i> is comprised of seven tracks that explore the seven stages of mourning.
Author:
Jazmin Kylene

Lizzy McAlpine Comes Alive in the Enthralling Melodrama of 'five seconds flat'
May 12, 2022
<i>five seconds flat</i> is a multidisciplinary work of movement and moments.
Author:
DJ Connor

Wallice Explores Celebrity Culture and Fame in '90s American Superstar'
May 6, 2022
Wallice examines fame sardonically and satirically, with equal parts romantic anticipation and ironic apprehension.
Author:
Alessandra Rincon

R&B's Newest Star Kiana Ledé Is Undeniably Herself in 'Myself' EP
June 10, 2019
Kiana Ledé's 'Myself' is a luxurious collection of bold, bright, and buttery R&B sounds.
Author:
Jess Myers
![KAIRO Is Aiming to Be the Pop Stars They Never Saw in the Mirror [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kairo-love-letters-to-houston_1653496033.jpeg)
KAIRO Is Aiming to Be the Pop Stars They Never Saw in the Mirror [Q&A]
May 25, 2022
"I'm happy that we... are able to make our music with our skin, our hair, our real appearance, and be confident."
Author:
Jazmin Kylene
![Sara Kays' 'Struck By Lightning' Will Always Be There For You [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sara-kays-struck-by-lightning-interview_1628270894.jpeg)
Sara Kays' 'Struck By Lightning' Will Always Be There For You [Q&A]
August 6, 2021
Sara has a profound gift crafting universal, bittersweet anthems that carry all the emotional weight and intimacy of a close friend confiding in you.
Author:
Maxamillion Polo

93FEETOFSMOKE Unleashes 'GOODGRIEF' a Tale of Resurfacing After Sorrow
August 4, 2022
“My grandma used to always say, ‘Oh Jiminy Cricket,' good grief. It’s an ode to her. It’s nostalgic."
Author:
Chloe Liz

binki Distinguishes Himself as a Singular Artist on 'Motor Function'
August 17, 2021
Following a time of personal and professional upheaval, Motor Function arrives at a pivotal moment for binki.
Author:
Maxamillion Polo

Mija's Debut Album 'Desert Trash' Is Pure, Unabashed Self-Expression
February 27, 2020
"'Desert Trash' is who I am."
Author:
Krista Marina Apardian

slowthai's 'Nothing Great About Britain' Is the Only Good Thing About Living in a Post-Brexit World
May 20, 2019
This album resounds like a momentous wake-up call for a nation, as well as the debut of a new force in the English rap game.
Author:
Maxamillion Polo

Meet Willow Kayne, the Unapologetic Gen Z Artist Rewriting the Rules
April 19, 2022
The UK rising star makes pop that is brash, infectious, and wholly true to herself.
Author:
Kelly Park
girlhouse Walks Us Through Her Cathartic 'the second EP,' Track By Track
October 4, 2021
gilrhouse takes us through the trials and errors of what relationships hand us, the ups and downs and everything in between.
Author:
Joey Legittino

Isaac Dunbar's 'balloons don't float here' Is an Ominous & Alluring Debut for the Young Artist
July 12, 2019
The way in which Dunbar infuses an at times unnerving element to tracks that have no right being this infectious is not dissimilar to Billie Eilish's own brand of ominous pop.
Author:
Maxamillion Polo