From the Site
Verzache Relates to a Generation Stuck Indoors in "Life Inside"
April 27, 2020
Verzache captures an ongoing collective melancholy with a rare sense of optimism.
Deante' Hitchcock's "I Got Money Now" Is a Triumphant Ode to the Come Up
April 20, 2020
The JID-assisted track is an infectious ode to perseverance and dedication.
Kenny Mason Plays By His Own Rules in the Unshakable 'Angelic Hoodrat'
April 16, 2020
In his impeccable debut album, the West Atlanta rapper steps not only out of his comfort zone but the traditional rules of hip-hop.
Torrentiiial Is the Hawaiian Hip-Hop Artist You Need to Keep on Your Radar
April 14, 2020
Torrentiiial makes putting together high-quality music seem easy.
Oscar Welsh Captures the Melancholy of These "Weird Times"
April 13, 2020
The sophomore single from the British bedroom pop artist encapsulates the isolation of the COVID-era zeitgeist.
Zaia Has an Ominous and Funk-Fueled Vision For Atlanta Rap
April 7, 2020
Zaia is conveying complex ideas in infectious refrains and melodies.
min.a Premieres New Video for Her Addictive Single "Hour 24″
December 28, 2020
New York-based Korean-American, min.a, has been steadily garnering attention through her unique brand of pop with glitchy electronic elements.
Colby Lafayette Steps Into His Rockstar Persona on "BEST GUY"
February 25, 2021
Colby Lafayette is exploring new vices on his single "BEST GUY."
![min.a Talks Musical Upbringing, Her Recording Process, and New Single "Patient" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mina - otw_1598968992.jpg)
min.a Talks Musical Upbringing, Her Recording Process, and New Single "Patient" [Q&A]
September 1, 2020
Korean-American, New York based artist min.a returns with another futuristic and forward thinking pop track titled "Patient."
Dae Zhen Has an Ominous Pop Rap Vision on "Smoke About It"
October 14, 2020
Los Angeles based singer, rapper, and producer Dae Zhen is here to stay.
Jayde Returns with Her Vibrant New Single"f this"
March 5, 2021
It's rare an artist can instantly pull you in through the strength of their vocals, but that's exactly what Jayde accomplishes with every new single.
SAIAH Teams Up with guardin to Bring New Life to "3NIGHTS"
May 7, 2021
"3NIGHTS" is a reaffirmation of SAIAH and guardin's impeccable artistic chemistry.
BK Rockstar's Delivers a Wild, High Energy Performance on "Smoke"
March 25, 2021
Brooklyn native, BK Rockstar, is relatively new to the hip hop scene, but he raps as if he's an established veteran.
Sabrina Lee Shows off Her Songwriting Maturity on "Be There"
November 16, 2020
Virginia native Sabrina Lee is at the forefront of contemporary pop.
conner's "good for nothing" Is an Alternative-Fueled Love Letter
June 3, 2021
conner epitomizes what made the '90s alternative scene so exciting.
Kabwasa Announces His Debut Album with the Retro "You Gon See"
August 3, 2020
Vintage aesthetics paired with cutting edge flows and ideas, Kabwasa makes a statement with his single "You Gon See."