From the Site
Even in Difficult Times, Alexander 23 Wants You to Be There For Others
March 19, 2020
"...being there for people when things get hard is hard. It's the latter that really defines a compassionate relationship."
Who Is Audrey Mika?
March 17, 2020
We sat down with the pop artist on the rise following the release of her 5 A.M. EP and first headlining tour to pose the question "Who is Audrey Mika?"
Sub Urban, Yaeji, Deb Never, and More Artists You Should Listen to Now | #NowWatching
March 13, 2020
The best new music playlist on Ones To Watch.
Sub Urban Has a Haunting Vision For Pop
March 13, 2020
"<i>Thrill Seeker</i> tells a story of adolescent imperfection from the perfectionist."
Deb Never and Kenny Beats Pay Homage to Steve Austin in "Stone Cold"
March 12, 2020
The attitude era of WWE is alive and well in Deb Never and Kenny Beats.
![Sons of Daughters - "I Picture You" [Live + Interview] | Northside Sessions](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sons-of-daughters-live_1584036447.jpg)
Sons of Daughters - "I Picture You" [Live + Interview] | Northside Sessions
March 12, 2020
Sons of Daughters bring their latest single "I Picture You" to life.
![Thea Bares Her Gorgeous Soul in "Inside Out" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/thea-inside-out-ones-to-watch_1584032035.jpeg)
Thea Bares Her Gorgeous Soul in "Inside Out" [Premiere]
March 12, 2020
Thea has our full, undivided attention.
![The Buttertones Come of Age in "Fade Away Gently" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/the-buttertones-fade-away-gently_1584021299.jpg)
The Buttertones Come of Age in "Fade Away Gently" [Premiere]
March 12, 2020
The Buttertones make the rare sort of music that simply does not go out of style.
Yaeji's "WAKING UP DOWN" Is a Deceptively Chill Banger
March 10, 2020
Yaeji is back with an existential club anthem and an adorable dog named Woofa.
![NoMBe Heads to the Desert For the Joy-Inducing "Heels" Video [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/nombe-heels-video-chromatopia_1583874695.jpeg)
NoMBe Heads to the Desert For the Joy-Inducing "Heels" Video [Premiere]
March 10, 2020
NoMBe unveils the visual for the latest single from his highly-anticipated album.
Beyoncé's 'The Lion King: The Gift' Overshadows Its Dull Film Accompaniment
July 23, 2019
Beyoncé's creative vision makes the Disney remake feel like an afterthought.
B.I Opens the Page on a New Chapter With Debut Album 'WATERFALL'
June 1, 2021
A king is coming for his crown ðŸ''
![Argonaut & Wasp - "Saigon" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/argonaut-and-wasp-live-ones-to-watch_1568143891.jpeg)
Argonaut & Wasp - "Saigon" [Live + Interview] | All Eyes On
September 10, 2019
We had the pleasure of inviting your newest indie-dance obsession to our New York rooftop to perform their latest single.
![Watch lovelytheband 'finding it hard [NOT] to smile' at the Internet's Best Memes](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lovelytheband-ones-to-watch-2.jpg)
Watch lovelytheband 'finding it hard [NOT] to smile' at the Internet's Best Memes
April 2, 2019
In support of their Ones To Watch - presented tour and debut album, we sat down with lovelytheband for a classic "you laugh, you lose" challenge.
Whethan and Jeremih's "Let Me Take You" Is the Collab You Never Knew You Needed
May 10, 2019
This collaboration might just cement Whethan as a household name.
Mark Diamond - "Steady" (Live) | All Eyes On
October 16, 2019
Diamond delivered a performance we will not be forgetting anytime soon.
Jeshi Presents an Intoxicating Vision For Rap on "Hit By a Train"
October 7, 2021
"I just want to make music that speaks into people's lives."
Sons of Daughters - "I Picture You" [Live + Interview] | Northside Sessions
March 12, 2020
Sons of Daughters bring their latest single "I Picture You" to life.
![Blanks' "Never Have I Ever" Is an Infectious, Nostalgic Anthem [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/BLANKS-never-have-i-ever_1631204447.jpg)
Blanks' "Never Have I Ever" Is an Infectious, Nostalgic Anthem [Premiere]
September 9, 2021
As Blanks barrels forward with a reckless, charming abandon, it feels nigh impossible to resist his palpable euphoria.
The Track of the Summer Arrives Early in Whethan and Bearson's "Win You Over"
April 2, 2019
Spring may have just begun, but this is the joy of dancing in the summer given sonic form.