From the Site
NIKI Opens the Book on 'Moonchild' With "Switchblade"
April 6, 2020
"Switchblade" is the first chapter of a pop-R&B fairytale.
The Aces Write a Breakup Letter to "Lost Angeles"
April 6, 2020
"Lost Angeles" is equal parts love note and breakup letter.
Kiana Ledé, Yaeji, Biig Piig, and More Artists You Should Listen to Now | #NowWatching
April 3, 2020
The best new music playlist on Ones To Watch.
Lonr. and H.E.R. "Make the Most" of a Dreamlike Collaboration
April 3, 2020
"Make the Most" is as sincere an R&B offering as they come.
Yaeji Emerges as a Singular Voice in House Music With 'What We Drew 우리가 ê·¸ë ¤ì™"ë˜'
April 2, 2020
"Each track is almost like a snippet of my life, a look into my diary or something..."
The Driver Era Balance Vulnerability and Euphoria in New Double Release
April 2, 2020
The Driver Era regularly balance classic anthemic prowess and heartfelt vulnerability with flawless ease.
Powfu Drops Visual For Viral Breakout Hit "death bed"
April 1, 2020
The beabadoobee-assisted breakout single gets a heartbreaking music video.
Amber Mark Covers Nirvana's "Heart-Shaped Box" For "Covered-19" Series
April 1, 2020
Mark reimagines a grunge staple as a velvety-smooth slow jam.
Thomas Headon and the Empathic Euphoria of 'The Greatest Hits'
March 30, 2020
<i>The Greatest Hits</i> very well may be the first of many to come for Headon.
Orion Sun Soundtracks Her Reality in the Otherworldy 'Hold Space For Me'
March 30, 2020
Orion Sun's debut hears a 23-year-old black woman coming face-to-face with the celebrations and hardening realities of life.
Fred Again..'s 'Actual Life 2' Is a Mesmerizing Demonstration of What Dance Music Is and Can Be
November 22, 2021
This is a project of life, a tribute to the grand vastness that is the human experience.
![From Stefani Germanotta to Lady Gaga to Mother Monster: How a Star Was Born [WHERE ARE THEY NOW?]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lady-gaga-ones-to-watch-4.jpeg)
From Stefani Germanotta to Lady Gaga to Mother Monster: How a Star Was Born [WHERE ARE THEY NOW?]
March 6, 2019
We look back at the career of Lady Gaga, from its very beginning to A Star Is Born.
Powfu Drops Visual For Viral Breakout Hit "death bed"
April 1, 2020
The beabadoobee-assisted breakout single gets a heartbreaking music video.
Get to Know Giveon, a Haunting and Angelic Voice in R&B
March 3, 2020
Giveon's gift for R&B is nothing short of supernatural.
Beauty School Dropout Deliver an Electrifying Label Debut With "Assassin"
May 25, 2022
If you don't know the name Beauty School Dropout, you're missing out.
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mazie Is Transforming the World Around Her Into a Surreal Pop Dream [Q&A]
August 25, 2021
"I feel like the entire project is centered in this experience, whether we liked it or not."
Who Is AG Club?
August 5, 2021
Meet the alternative rap collective with no ceilings.
Yebba Releases "Distance," an Immaculate First Glance at Her Long-Awaited Debut Album
May 8, 2020
Produced alongside Mark Ronson, Yebba's latest captures the moment she realized a relationship was nearing its final moments.
girl in red's "watch you sleep." Is a Lovely, Intimate Lullaby
January 25, 2019
girl in red's latest sees her wishing to stay frozen in a perfect moment of time.
Isabel LaRosa Casts a Spell on Us in ‘YOU FEAR THE GOD THAT LOVES YOU’
March 24, 2023
‘YOU FEAR THE GOD THAT LOVES YOU’ is wrapped in an intoxicating cocktail of teenage angst and a fog of conflicting religious imagery.