From the Site

PinkPantheress' 'to hell with it' Is a Euphoric and Wistful Glimpse Into Her World
October 15, 2021
<i>to hell with it</i> is evidence that while PinkPantheress' sound may be distinctive, in no way is it one-dimensional.
Author:
Maxamillion Polo

Sam Fender Comes of Age on the Brilliant 'Seventeen Going Under'
October 11, 2021
"It's about growing up. It's a celebration of life after hardship, it's a celebration of surviving."
Author:
Maxamillion Polo

boylife's 'gelato' Is an Unflinching Portrait of Humanity
October 11, 2021
<i>gelato</i> is a Jackson Pollock splatter of the human experience.
Author:
Maxamillion Polo

brakence Conjures an Emotional Maelstrom on "argyle"
October 8, 2021
"argyle" sees brakence tackling themes of mental health, existential dread, and the cost of growing fame.
Author:
Maxamillion Polo

Mothica Announces Heavy Heart Records, Reimagines Standout Single "Heavy Heart"
October 8, 2021
Following a breakout year, Mothica takes another bold step forward.
Author:
Maxamillion Polo

glaive and ericdoa Continue to Break the Mold on 'then I'll be happy'
October 7, 2021
On their joint project glaive and ericdoa cement their place not just in the world of hyperpop but music at large.
Author:
Maxamillion Polo

Jeshi Presents an Intoxicating Vision For Rap on "Hit By a Train"
October 7, 2021
"I just want to make music that speaks into people's lives."
Author:
Maxamillion Polo

SEB Pens an Ode to Ephemeral Beauty on "god of the sunsets"
October 6, 2021
"For a short moment at the end of every day, the sky is lit up with brilliance while counting down to darkness at the same time."
Author:
Maxamillion Polo

Meet Los Bitchos, the Party Band Ready to Set Your Heart Ablaze
October 6, 2021
Los Bitchos' music unfurls to reveal a kaleidoscopic amalgamation of far-off locales, disparate moods, and lush sonic textures.
Author:
Maxamillion Polo

Valley Make a Sonic and Emotional Breakthrough on 'Last Birthday'
October 4, 2021
<i>Last Birthday</i> plays out with all the infectious euphoria of someone reaching emotional clarity.
Author:
Maxamillion Polo

Shay Lia - "Good Together" (Live + Interview) | Northside Sessions
February 25, 2020
Shay Lia delivers a captivating performance of "Good Together."
Author:
Maxamillion Polo

sophie meiers' "as good as it gets" Is a Lulling, Wistful Daydream
May 6, 2020
meiers is the brilliant byproduct of a generation that is increasingly finding inspiration and a sense of home in online communities.
Author:
Maxamillion Polo
![AUGUST 08 - "Father Issues" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/august-08-live-ones-to-watch-2_1558566320.jpeg)
AUGUST 08 - "Father Issues" [Live + Interview] | All Eyes On
May 22, 2019
Rising R&B artist AUGUST 08 stands as 88rising's secret weapon.
Author:
Maxamillion Polo

Isaac Dunbar's 'balloons don't float here' Is an Ominous & Alluring Debut for the Young Artist
July 12, 2019
The way in which Dunbar infuses an at times unnerving element to tracks that have no right being this infectious is not dissimilar to Billie Eilish's own brand of ominous pop.
Author:
Maxamillion Polo
![Thea Bares Her Gorgeous Soul in "Inside Out" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/thea-inside-out-ones-to-watch_1584032035.jpeg)
Thea Bares Her Gorgeous Soul in "Inside Out" [Premiere]
March 12, 2020
Thea has our full, undivided attention.
Author:
Maxamillion Polo
again&again Delivers an Irresistible Vibe on "baby"
June 1, 2021
The breakneck pacing at which again&again embraces their rotating spotlight.
Author:
Maxamillion Polo

The Aces Release "My Phone is Trying to Kill Me," Detail Vulnerable Sophomore Album
May 6, 2020
"If you felt too vulnerable, if it scared you, then you had to keep going."
Author:
Maxamillion Polo

UMI Somehow Makes Going Back to "High School" Sound Amazing
January 28, 2019
The nostalgic portrayal is perfectly at home alongside UMI's wistful vocals that hint at lost love, in spite of not evening know what love was at the time.
Author:
Maxamillion Polo

The Aces Return With "Daydream," a Euphoric Love Note
March 4, 2020
"We want our fans to feel submerged in this music and walk away feeling closer to us than ever."
Author:
Maxamillion Polo

Kyle Dion's Funk-Fueled R&B Journey Is as Sweet as 'SUGA'
March 12, 2019
Will this be the project to catapult this R&B visionary to fame?
Author:
Maxamillion Polo