From the Site
YUNGBLUD's 'the underrated youth' Is Larger Than an EP. It's a Movement
October 18, 2019
"It's become less and less about me and more about this whole collective of people coming together to fight for what we believe in."
Smino, Noname, and Saba Unite as Ghetto Sage in "Hà¤agen-Dazs"
October 18, 2019
Chicago's finest indeed.
UMI's "Sukidakara" Is a Japanese-Sung Twist on R&B the World Needs to Hear
October 16, 2019
UMI embraces her multicultural identity in a bedroom R&B track that plays out like a dream.
Kllo Breaks a Year-Long Silence With the Wistful "Back To You"
October 16, 2019
After a near calendar year of silence, the return of Kllo is anything but underwhelming.
![Big Wild Invites You to Experience a Sold-Out Show Among the Red Rocks [Tour Diary]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/big-wild-ones-to-watch_1571166529.jpeg)
Big Wild Invites You to Experience a Sold-Out Show Among the Red Rocks [Tour Diary]
October 15, 2019
Big Wild takes us behind the scenes at one of the most iconic venues in America.
Francesco Yates Is the Epitome of Artistic Growth
October 14, 2019
Meet the Pharrell-cosigned artist.
khai dreams' 'Now and Then' Is Idyllic, Intimate Indie Pop at Its Finest
October 11, 2019
khai dreams is nearly impossible to dislike.
UMI's "Love Affair" Is a Masterful Blend of Identity Struggles, Love, and Anime
October 9, 2019
UMI has delivered everything we didn't know we needed.
Girl Ultra Is Everything Contemporary R&B and Your Playlist Needs
October 9, 2019
Girl Ultra wants to revitalize Mexico's entire music scene.
Deaton Chris Anthony, Clairo, and Coco & Clair Clair Take a VHS-Era Joyride in "RACECAR" Video
October 7, 2019
Clairo and Deaton Chris Anthony have followed up the critical praise of 'Immunity' with a heart-racing joyride.
Oliver Tree's "Cash Machine" Is an Anti-Consumerism Anthem Set on the High Seas
December 6, 2019
Tree's latest is expectedly unexpected.
16-Year-Old Tate McRae Is Destined to Become Pop Royalty
December 3, 2019
Come 2020, McRae is a name you will be seeing everywhere.
Baby Keem's "Orange Soda" Video Is a Film Reel of Rap's Next Star
November 13, 2019
Baby Keem is ready to take the hip-hop crown.
DeathbyRomy Is Giving Pop a Goth Makeover
January 3, 2020
It is only a matter of time until Romy and her goth aesthetic to carve out a significant niche in the music world.
maye's Pastel-Colored Music Is a Dream Given Sonic Shape
November 12, 2019
maye has found the perfect formula for crafting music that actually feels like a dream.
Dijon's "Good Luck" Pulls at the Heartstrings and Soothes the Soul
September 30, 2019
Whether it be indie, indie R&B, bedroom soul, or whatever other label one could construct for him, Dijon consistently makes quality music that transcends genres.
No Rome Is a The 1975-Cosigned R&B Star to Look Out For
December 2, 2019
No Rome is a much-needed R&B outlier.
Scarypoolparty Cements Himself as a Musical Savant in 'Exit Form'
November 25, 2019
Let the legacy of Scarypoolparty truly begin.
EDEN's "love, death, distraction" Is a Bleak and Beautiful Slow Jam
December 9, 2019
EDEN is making every word count.
Bakar's Genre-Bending Artistry Makes Him the Newest Force in London's Budding Music Scene
September 11, 2019
As long as Bakar follows his trend of challenging the norm, it is only a matter of time before we have another British sensation.